A new year, a new product!

At the end of 2024 , I came up with the idea for a new product. An important part of this product was already completed last year, but un fortunately it was not possible to launch it at that time. I can not share that the launch is planned for next month.

It may not be the most groundbreaking or unique product I have ever created, but it is a product that is accessible to everyone. You don’t need to own a horse and you don’t need to compete in competitions. It is a product for the home and also very nice to give as a gift.

Altough the idea may seem simple, the design turned out to be quite a challenge. The design process was difficult and brought some uncertainty with it. I was also bound by the characteristics of the product on which the design had to be applied, which limited certain creative choices. Sometimes you can have great ideas, but in practice you still run into limitations.

I am glad I kept on going. I am currently working hard on the final steps towards the launch and I am looking forward to sharing the product with you soon.

Keep an eye one http://www.kettnerproducts.com.
To be continued!